If you are in need of investor relations solutions and have been surfing the web for an IR firm approach with absolute caution as pump and dump vampires lurk around every corner and crevice of cyberspace. They’ll suck the life out of your new or struggling public company so fast your head will spin.

The first sign of a pump and dump artist is their forceful sales approach. They will act like your best friend offering all kinds of advice. You’ll start to feel that this rapport is genuine and you’ll ask them for their opinion on a competing IR firm. They’ll act like their doing you a favor when they take out their phone and make a call to their contacts guy to do some quick research to help you out.

Whether they got through to they’re guy or not they’ll come back with an answer like, “he just said to be careful with that one”. You’re relieved because your new buddy just kept you from making a big mistake but he sees it as assuming the sale.

Pump and dump vampires will expect to be placed on the S1 with their free trading shares in tact even before you’ve closed the deal with a contract and in most cases they’ve never actually revealed their IR strategy that is supposed to create the market for your new public company or turnaround the public perception of your struggling public entity.

You’ll ask them for specifics and they’ll beat around the bush, never giving a straight answer. The contract will be a boilerplate template that does nothing but secure their shares in your company.

Keep in mind, the P & D Vampire will be personable. They will be that breath of fresh air that seems to bring order to the otherwise chaotic process of the public process. You’ll be soothed to sleep at night as you recollect the days conversation with your new buddy and how his process is going to miraculously take your .05 cent share price to $1.85 in 30 days.

But after the contracts are signed, the equity is legally distributed and the process is supposed to begin, your new friend will be hard to reach on the phone and when you get them on the phone they’ll say things like, “I never agreed to this…” or “it’s going to take time” or “just be patient” and then when they are just about to lower the hammer they’ll begin to put the failure of the campaign on you by saying things like, “your company needs to announce an acquisition” (even though your company is only 30 days into its public existence) or “you need to restructure your management and we’ll put out press releases about it” on and on.

Be careful out there. Your best bet for real and absolute Investor Relations strategies is to go back to the consultant that helped you facilitate the structuring and going public process. If you didn’t have a consultant take you through the process, most likely, that is your problem right there.

You can’t possibly navigate your way through this turbulent industry of con artists and legal red tape on your own. Find a professional that can bring in his contact base and strategic relationships so that you don’t lose time, money and eventually your company.

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